There was once a time when I believed everything I read online. Someone’s blog would tell me that training regimen Bingo Bango Bongo coupled with supplements x, y, and z yielded them killer results, and I’d go running to the nearest store with the names of said items scribbled on a piece of paper. In the middle of processing my order online for protein powder, an ad would entice me to buy the newest fat-blasting miracle product for just a few more dollars – and click, into my shopping cart it would go. Because if someone was telling me that such-and-such was true, then obviously that must have been the case, correct?
The supplement industry has no ulterior motive. Its aim is to provide customers with accurate, reliable information and deliver honest, effective results. Its mission is to help individuals shed fat, pile on gobs of muscle, and push and pull ungodly numbers in the gym, all the while feeling fabulous. Take this pill three times a day and you’ll burn 3lbs of fat overnight; throw this powder into your shake and you’ll be the next Ronnie Coleman. Monetary profit is far from its primary concern.
